OSRAM further strengthens its competence in lighting solutions
Customer Letter: acquisition of the remaining Traxon shares
Re: OSRAM further strengthens its competence in lighting solutions
To OSRAM and TRAXON customers:
We are pleased to inform you that OSRAM acquired the remaining shares of Traxon Technologies from its joint venture partner as of November 9th, 2011.
This acquisition is a further step for OSRAM towards becoming one of the leading suppliers of LED lighting solutions and it also strentghens our global position in the professional LED lighting market. Traxon’s competence in LED luminaires, lighting controls systems and LED Systems and Solutions especially for architectural, shop, and hospitality applications complement OSRAM’s LED expertise.
Traxon Technologies – headquartered in Hong Kong and in Paderborn, Germany – markets its LED solutions under the brand names of Traxon and e:cue. Over 4,000 installations and projects around the world, including Worldwide Plaza in New York and the “Christ the Redeemer” statue on Sugar Loaf Mountain in Rio de Janeiro, testify to Traxon’s achievements in this field.
By means of this acquisition OSRAM is supporting its strategy to systematically expand its professional LED and lighting solutions business, both technologically and regionally. Traxon operates on a global scale in the key markets of Asia, Latin America, Europe, Middle East and North America and thereby adds to OSRAM’s regional presence.
Our customers benefit from new application fields and comprehensive LED lighting systems and solutions portfolio.
In 2009, OSRAM obtained a majority holding of 51 percent in Traxon which has since been operating as a joint venture under the name of “Traxon Technologies – An OSRAM Company”.
Traxon will keep its legal form as Traxon Technologies Ltd. and remain part of the OSRAM business segment Professional Lighting Solutions. Traxon as a strong brand within the LED lighting solutions business will remain unchanged, same as e:cue as the leading lighting control brand. Traxon Technologies’ headquarters will remain in Hong Kong and in Paderborn, Germany.
If you would like to have more information on Traxon Technologies go to www.traxontechnologies.com or ask your local OSRAM and Traxon sales representative who will be happy to provide you with further details.
Sincerely,
Klaus Vennemann Nicolai Wiest
CEO Business Unit General Lighting Ceo Traxon Technologies Ltd.






